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Nikon announces Nikon Coolpix S640 digital camera – fast shutter

4 August, 2009 (09:07) | Compact Camera, Nikon | By: Camera News

Nikon Coolpix S640
Nikon Coolpix S640

Nikon Coolpix S640 is one of the compact digital cameras that Nikon announced today. This camera is for photographers on a budget and features 12.1 megapixels and a smaller 2.7″ LCD screen with 230,000 dot resolution. The S640 also has a very fast shutter with a shutter lag of only 0.39 seconds.

Some key features for the Nikon Coolpix S640:
-12.1 megapixel sensor
-5x optical zoom lens (28-140mm)
-2.7″ LCD screen with 230,000 dot resolution
-optical image stabilization
-fastest Coolpix shutterlag with 0.39 seconds
-45MB built-in memory

The Nikon Coolpix S640 will be released in September 2009 and cost about $250.

Press release:
Amsterdam, 4th August 2009 – Nikon Europe today announces the introduction of the world’s first camera with integrated projector as part of its brand new range of COOLPIX compact digital cameras. The innovative series also includes a camera with multi touch OLED screen, a compact shooter which is as fast as a D-SLR*1 and an elegantly stylish, yet simple to use colourful compact.

Whether you’re a gadget guru or simply a compact camera fan, the new COOLPIX range has something for everyone. It’s the COOLPIX S70 that boasts an innovative multi-touch 3.5 inch OLED display and the ability to record HD quality video, while the COOLPIX S640 is the fastest camera in the COOLPIX range – so you never miss a photo opportunity.

The COOLPIX S570 is stylish and designed to make sure that even the most novice photographer can capture quality photographs. But it’s the COOLPIX S1000pj where Nikon is set to shake-up the way that people share their photos and videos with a true world first – a compact digital camera with integrated projector. All four new models feature NIKKOR lenses, Nikon EXPEED digital image processing, and include legendary Nikon features designed to capture stunning pictures.

Mark Pekelharing, Product Line Manager Consumer Products at Nikon Europe B.V: “We are thrilled with our innovative new COOLPIX collection and, across the range, believe we have created a camera to suit everyone. Our multi touch and projector gadgetry will be sure to impress, but ultimately, all of the range offers sophisticated features to produce Nikon-quality images and bolsters our already impressive collection.”

The COOLPIX S640 – the world’s fastest COOLPIX

As the fastest camera in the COOLPIX range, the COOLPIX S640 is ultra quick and easy to use, ensuring you never miss the moment you wanted to capture. With the fastest start up time*2 in the compact camera industry, the COOLPIX S640 also offers Autofocus as fast as a D-SLR*3 helping users take sharp, clean images at speed.

Whilst other compact cameras take longer to focus, the COOLPIX S640 ensures images are taken almost instantaneously, so you capture what you see. In addition, you are able to produce crisp images even in low light conditions, without having to use a flash using the ISO 6400 capability. With a sleek design and a choice of black, silver or white, the COOLPIX S640 offers style and performance. With 12 megapixels, a wide angle 5x zoom NIKKOR lens and a 2.7 inch LCD, this camera is responsive and reliable as well as featuring unmatched speed in the compact camera market.

COOLPIX S640 FEATURE HIGHLIGHTS

Four advanced image stabilising features help ensure sharper results
Nikon’s optical lens shift VR image stabilisation compensates for the effects of camera shake. High ISO 6400 capability at any image size up to its maximum of 4000 x 3000 pixels allows faster shutter speeds when shooting in low light or capturing fast-moving subjects. Motion Detection automatically controls shutter speed and the ISO setting to compensate for subject movement as well as camera shake. And, Nikon’s original BSS (Best Shot Selector) function automatically shoots a series of sequential frames and saves the one with the sharpest focus.

High-quality 2.7-in. Clear Colour Display provides a wider, clearer view
The high-quality 2.7-in. Clear Colour Display for the COOLPIX S640 features an ultra wide-viewing angle, anti-reflection coating, antifouling and water repellent layer, and screen brightness boost function. Automatic colour correction and contrast adjustment at playback optimise image quality to match the viewing conditions, while also maximising power savings. The monitor’s new structure greatly reduces reflection and improves visibility outdoors.

Nikon’s Smart Portrait System with Skin Softening
As part of Nikon’s Smart Portrait System, a series of advanced functions help produce consistently great portraits. The new Skin Softening function automatically detects and analyses your subject’s skin and then adjusts smoothness for enhanced results. Automatically detecting as many as 12 faces in the shot, Face-priority AF helps produce satisfying portraits by adjusting focus and exposure. Smile Timer automatically releases the shutter when the priority subject smiles while the Blink Proof function automatically shoots two sequential frames and saves the one in which the subject’s eyes are wide open. In-Camera Red-Eye Fix automatically corrects any perceived red-eye effect before saving the image to memory.

Subject Tracking with auto lock-on
Subject tracking with its new auto lock-on capability automatically detects a human face and then continues to track and focus on that subject. Particularly useful when capturing children as they move naturally, Subject Tracking even functions if the subject moves out of the frame and returns within three seconds.

Quick Retouch
Quick Retouch adds the right finishing touch to your photos by automatically creating a retouched copy with the best balance of contrast and saturation.

Nikon COOLPIX S640 Other Features

Macro shooting from as close as 2 cm (0.8 in.)
16 handy scene modes for optimised shooting in various settings
Scene Auto Selector
D-Lighting
Active Zoom
Auto Sort function
Two movie modes with sound
Time zone function for easy setting of multiple locations
Approx. 45 MB of internal memory
Hi-Speed USB connectivity with USB charging via Charging AC Adapter EH-68P/EH-68P (AR) or PC
The COOLPIX S640 will be available at an RRP of £239 / €269.*4


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